/* =========================================================
   HIGHRUN — Editorial Luxe Design System
   ========================================================= */
:root{
  --ink:#161210;
  --ink-soft:#4a423d;
  --cream:#f6f1ea;
  --cream-deep:#efe7dc;
  --paper:#fffdf9;
  --accent:#c14e21;        /* yanık turuncu */
  --accent-dark:#9c3c15;
  --gold:#b9913f;
  --line:rgba(22,18,16,.12);
  --radius:18px;
  --font-display:"Fraunces",serif;
  --font-body:"Manrope",sans-serif;
}
*{margin:0;padding:0;box-sizing:border-box}
html{scroll-behavior:smooth}
body{font-family:var(--font-body);background:var(--cream);color:var(--ink);line-height:1.6;-webkit-font-smoothing:antialiased;overflow-x:hidden}
img{max-width:100%;display:block}
a{color:inherit;text-decoration:none}
ul{list-style:none}
.container{width:min(1240px,92vw);margin-inline:auto}

h1,h2,h3,.display{font-family:var(--font-display);font-weight:600;line-height:1.05;letter-spacing:-.02em}
.display-xl{font-size:clamp(3rem,8.5vw,7.5rem)}
.display-lg{font-size:clamp(2.2rem,5vw,4.2rem)}
.display-md{font-size:clamp(1.6rem,3vw,2.6rem)}
.italic{font-style:italic;font-weight:400}
.eyebrow{font-family:var(--font-body);font-size:.78rem;font-weight:800;letter-spacing:.22em;text-transform:uppercase;color:var(--accent)}
.muted{color:var(--ink-soft)}

/* ---------- Announcement bar ---------- */
.announce{background:var(--ink);color:var(--cream);font-size:.82rem;font-weight:700;letter-spacing:.06em;overflow:hidden;position:relative;z-index:60}
.announce .track{display:flex;gap:3.5rem;white-space:nowrap;padding:.55rem 0;animation:marq 28s linear infinite;width:max-content}
.announce b{color:#f0b458}
@keyframes marq{to{transform:translateX(-50%)}}

/* ---------- Header ---------- */
.site-header{position:sticky;top:0;z-index:50;background:rgba(246,241,234,.85);backdrop-filter:blur(14px);border-bottom:1px solid var(--line)}
.site-header .inner{display:flex;align-items:center;justify-content:space-between;padding:.9rem 0}
.logo{font-family:var(--font-display);font-weight:700;font-size:1.5rem;letter-spacing:.02em}
.logo span{color:var(--accent)}
.nav{display:flex;gap:2rem;font-weight:700;font-size:.92rem}
.nav a{position:relative;padding:.2rem 0}
.nav a::after{content:"";position:absolute;left:0;bottom:-2px;width:0;height:2px;background:var(--accent);transition:width .25s}
.nav a:hover::after,.nav a.active::after{width:100%}
.header-cta{background:var(--ink);color:var(--cream);padding:.6rem 1.3rem;border-radius:999px;font-weight:800;font-size:.85rem;transition:.25s}
.header-cta:hover{background:var(--accent)}
.burger{display:none;background:none;border:0;font-size:1.6rem;cursor:pointer}

/* ---------- Buttons ---------- */
.btn{display:inline-flex;align-items:center;gap:.5rem;font-weight:800;font-size:.95rem;padding:.95rem 1.9rem;border-radius:999px;border:2px solid var(--ink);transition:.25s;cursor:pointer}
.btn-solid{background:var(--ink);color:var(--cream)}
.btn-solid:hover{background:var(--accent);border-color:var(--accent);transform:translateY(-2px)}
.btn-accent{background:var(--accent);border-color:var(--accent);color:#fff}
.btn-accent:hover{background:var(--accent-dark);border-color:var(--accent-dark);transform:translateY(-2px)}
.btn-ghost{background:transparent;color:var(--ink)}
.btn-ghost:hover{background:var(--ink);color:var(--cream)}
.btn-wa{background:#1fa855;border-color:#1fa855;color:#fff}
.btn-wa:hover{background:#178a45;border-color:#178a45}

/* ---------- Hero ---------- */
.hero{position:relative;min-height:92vh;display:grid;grid-template-columns:1.15fr .85fr;align-items:center;gap:2rem;padding:4rem 0 5rem}
.hero-copy .eyebrow{display:block;margin-bottom:1.2rem}
.hero-copy h1{margin-bottom:1.6rem}
.hero-copy p{font-size:1.15rem;max-width:32rem;color:var(--ink-soft);margin-bottom:2.2rem}
.hero-actions{display:flex;gap:1rem;flex-wrap:wrap}
.hero-stats{display:flex;gap:2.8rem;margin-top:3rem}
.hero-stats b{font-family:var(--font-display);font-size:2rem;display:block}
.hero-stats span{font-size:.8rem;font-weight:700;letter-spacing:.12em;text-transform:uppercase;color:var(--ink-soft)}
.hero-visual{position:relative}
.hero-visual .frame{border-radius:28px;overflow:hidden;box-shadow:0 40px 80px -30px rgba(22,18,16,.45);transform:rotate(2deg)}
.hero-visual img{width:100%;height:560px;object-fit:cover}
.hero-card{position:absolute;left:-3rem;bottom:2rem;background:var(--paper);border-radius:16px;padding:1rem 1.4rem;box-shadow:0 20px 40px -20px rgba(0,0,0,.35);transform:rotate(-3deg)}
.hero-card .name{font-weight:800;font-size:.95rem}
.hero-card .price{font-family:var(--font-display);font-size:1.4rem;color:var(--accent)}
.hero-badge{position:absolute;top:-1.6rem;right:-1rem;background:var(--accent);color:#fff;border-radius:999px;width:110px;height:110px;display:grid;place-items:center;text-align:center;font-weight:800;font-size:.8rem;line-height:1.25;transform:rotate(8deg);box-shadow:0 16px 30px -12px rgba(193,78,33,.6)}

/* ---------- Coupon banner ---------- */
.coupon-strip{background:linear-gradient(100deg,var(--accent) 0%,#d96b32 60%,var(--gold) 130%);color:#fff;border-radius:24px;padding:2rem 2.5rem;display:flex;align-items:center;justify-content:space-between;gap:1.5rem;flex-wrap:wrap;margin:1rem 0 0;position:relative;overflow:hidden}
.coupon-strip::before{content:"%";position:absolute;right:-20px;top:-60px;font-family:var(--font-display);font-size:16rem;opacity:.12;font-style:italic}
.coupon-strip h3{font-size:clamp(1.4rem,2.6vw,2.1rem)}
.coupon-code{background:rgba(255,255,255,.16);border:2px dashed rgba(255,255,255,.7);padding:.8rem 1.6rem;border-radius:14px;font-weight:800;font-size:1.2rem;letter-spacing:.18em;cursor:pointer;transition:.2s;backdrop-filter:blur(4px)}
.coupon-code:hover{background:rgba(255,255,255,.28)}
.coupon-code small{display:block;font-size:.65rem;letter-spacing:.1em;opacity:.85}

/* ---------- Section scaffolding ---------- */
section{padding:4.5rem 0}
.section-head{display:flex;align-items:end;justify-content:space-between;gap:1rem;margin-bottom:2.6rem;flex-wrap:wrap}
.section-head .eyebrow{display:block;margin-bottom:.6rem}
.link-arrow{font-weight:800;color:var(--accent);white-space:nowrap}
.link-arrow:hover{text-decoration:underline}

/* ---------- Category tiles ---------- */
.cat-grid{display:grid;grid-template-columns:repeat(4,1fr);gap:1.2rem}
.cat-tile{position:relative;border-radius:var(--radius);overflow:hidden;aspect-ratio:3/3.8;display:block}
.cat-tile img{width:100%;height:100%;object-fit:cover;transition:transform .6s cubic-bezier(.22,1,.36,1)}
.cat-tile:hover img{transform:scale(1.07)}
.cat-tile .label{position:absolute;inset:auto 1rem 1rem;background:var(--paper);border-radius:12px;padding:.7rem 1.1rem;font-weight:800;display:flex;justify-content:space-between;align-items:center}
.cat-tile .label span{color:var(--accent)}

/* ---------- Product cards ---------- */
.grid{display:grid;grid-template-columns:repeat(4,1fr);gap:1.4rem}
.grid.grid-3{grid-template-columns:repeat(3,1fr)}
.card{background:var(--paper);border-radius:var(--radius);overflow:hidden;transition:transform .35s,box-shadow .35s;position:relative;display:flex;flex-direction:column}
.card:hover{transform:translateY(-6px);box-shadow:0 30px 50px -25px rgba(22,18,16,.35)}
.card .media{position:relative;aspect-ratio:1/1.05;overflow:hidden;background:var(--cream-deep)}
.card .media img{width:100%;height:100%;object-fit:cover;transition:opacity .45s}
.card .media img.alt{position:absolute;inset:0;opacity:0}
.card:hover .media img.alt{opacity:1}
.card .tag{position:absolute;top:.9rem;left:.9rem;background:var(--ink);color:var(--cream);font-size:.68rem;font-weight:800;letter-spacing:.1em;text-transform:uppercase;padding:.35rem .8rem;border-radius:999px;z-index:2}
.card .tag.hot{background:var(--accent)}
.card .body{padding:1.1rem 1.2rem 1.3rem;display:flex;flex-direction:column;gap:.35rem;flex:1}
.card .name{font-weight:800;font-size:.98rem;line-height:1.35}
.card .cat{font-size:.75rem;font-weight:700;letter-spacing:.12em;text-transform:uppercase;color:var(--ink-soft)}
.card .price-row{margin-top:auto;display:flex;align-items:baseline;gap:.6rem;padding-top:.5rem}
.card .price{font-family:var(--font-display);font-size:1.45rem;font-weight:700}
.card .coupon-hint{font-size:.72rem;font-weight:800;color:var(--accent);background:rgba(193,78,33,.09);padding:.2rem .6rem;border-radius:999px}

/* ---------- Marquee ---------- */
.marquee{background:var(--ink);color:var(--cream);padding:1.1rem 0;overflow:hidden}
.marquee .track{display:flex;gap:3rem;white-space:nowrap;width:max-content;animation:marq 30s linear infinite;font-family:var(--font-display);font-size:1.5rem;font-style:italic}
.marquee .dot{color:var(--accent)}

/* ---------- Story ---------- */
.story{display:grid;grid-template-columns:1fr 1fr;gap:4rem;align-items:center}
.story .imgwrap{border-radius:28px;overflow:hidden;transform:rotate(-2deg);box-shadow:0 30px 60px -25px rgba(22,18,16,.4)}
.story .imgwrap img{height:520px;width:100%;object-fit:cover}
.story p{margin:1.2rem 0;color:var(--ink-soft);font-size:1.05rem}

/* ---------- Trust ---------- */
.trust{display:grid;grid-template-columns:repeat(3,1fr);gap:1.2rem}
.trust .item{background:var(--paper);border-radius:var(--radius);padding:2rem;text-align:center}
.trust .item .icon{font-size:1.6rem;color:var(--accent)}
.trust .item h4{font-family:var(--font-display);font-size:1.25rem;margin:.6rem 0 .4rem}
.trust .item p{font-size:.9rem;color:var(--ink-soft)}

/* ---------- Video / UGC section ---------- */
.ugc-note{background:var(--cream-deep);border:1px dashed var(--line);border-radius:var(--radius);padding:2.5rem;text-align:center;color:var(--ink-soft);font-weight:600}
.video-grid{display:grid;grid-template-columns:repeat(3,1fr);gap:1.4rem}
.video-card{border-radius:var(--radius);overflow:hidden;background:var(--ink);aspect-ratio:9/16;position:relative}
.video-card video{width:100%;height:100%;object-fit:cover}

/* ---------- CTA band ---------- */
.cta-band{background:var(--ink);color:var(--cream);border-radius:32px;padding:4.5rem 3rem;text-align:center;position:relative;overflow:hidden}
.cta-band::after{content:"HIGHRUN";position:absolute;left:50%;bottom:-2.5rem;transform:translateX(-50%);font-family:var(--font-display);font-size:9rem;opacity:.06;letter-spacing:.1em;white-space:nowrap}
.cta-band h2{margin-bottom:1rem}
.cta-band p{color:rgba(246,241,234,.75);margin-bottom:2rem}

/* ---------- Shop page ---------- */
.page-head{padding:4rem 0 1.5rem}
.filters{display:flex;gap:.6rem;flex-wrap:wrap;margin:1.8rem 0 2.4rem}
.chip{border:2px solid var(--ink);background:transparent;padding:.5rem 1.2rem;border-radius:999px;font-weight:800;font-size:.85rem;cursor:pointer;transition:.2s}
.chip:hover{background:var(--cream-deep)}
.chip.active{background:var(--ink);color:var(--cream)}

/* ---------- Product page ---------- */
.product-layout{display:grid;grid-template-columns:1.05fr .95fr;gap:3.5rem;padding:3rem 0 4rem}
.gallery .main{border-radius:24px;overflow:hidden;background:var(--cream-deep);margin-bottom:1rem}
.gallery .main img{width:100%;aspect-ratio:1/1.05;object-fit:cover}
.thumbs{display:flex;gap:.8rem}
.thumbs img{width:86px;height:86px;object-fit:cover;border-radius:12px;cursor:pointer;border:2px solid transparent;transition:.2s}
.thumbs img.active,.thumbs img:hover{border-color:var(--accent)}
.pinfo .tagline{margin:.4rem 0 1rem}
.pinfo h1{font-size:clamp(1.8rem,3.4vw,2.7rem);margin-bottom:1rem}
.price-block{display:flex;align-items:baseline;gap:1rem;margin:1.2rem 0}
.price-block .now{font-family:var(--font-display);font-size:2.6rem;font-weight:700}
.price-block .was{font-size:1.2rem;color:var(--ink-soft);text-decoration:line-through}
.price-block .save{background:var(--accent);color:#fff;font-weight:800;font-size:.8rem;padding:.3rem .8rem;border-radius:999px}
.sizes{display:flex;gap:.5rem;flex-wrap:wrap;margin:.6rem 0 1.4rem}
.size{border:2px solid var(--line);background:var(--paper);width:52px;height:44px;border-radius:10px;font-weight:800;cursor:pointer;transition:.2s}
.size:hover{border-color:var(--ink)}
.size.active{background:var(--ink);color:var(--cream);border-color:var(--ink)}
.coupon-box{background:var(--paper);border:1px solid var(--line);border-radius:16px;padding:1.2rem;margin:1.4rem 0}
.coupon-box label{font-weight:800;font-size:.85rem;letter-spacing:.06em;text-transform:uppercase}
.coupon-row{display:flex;gap:.6rem;margin-top:.6rem}
.coupon-row input{flex:1;border:2px solid var(--line);border-radius:10px;padding:.7rem 1rem;font-weight:700;font-size:1rem;text-transform:uppercase;letter-spacing:.1em;background:var(--cream);outline:none}
.coupon-row input:focus{border-color:var(--accent)}
.coupon-msg{font-size:.85rem;font-weight:700;margin-top:.5rem}
.coupon-msg.ok{color:#1a7f37}
.coupon-msg.err{color:#c0392b}
.buy-actions{display:flex;flex-direction:column;gap:.8rem;margin-top:1.6rem}
.buy-actions .btn{justify-content:center;width:100%;font-size:1.05rem;padding:1.1rem}
.feature-list{margin-top:2rem;border-top:1px solid var(--line)}
.feature-list .row{display:flex;justify-content:space-between;padding:.85rem 0;border-bottom:1px solid var(--line);font-size:.95rem}
.feature-list .row b{font-weight:800}

/* ---------- Footer ---------- */
footer{background:var(--ink);color:var(--cream);padding:4rem 0 2rem;margin-top:4rem}
.footer-grid{display:grid;grid-template-columns:2fr 1fr 1fr 1.4fr;gap:2.5rem;padding-bottom:3rem;border-bottom:1px solid rgba(246,241,234,.15)}
footer .logo{font-size:1.8rem}
footer p{color:rgba(246,241,234,.65);font-size:.92rem}
footer h5{font-size:.8rem;letter-spacing:.18em;text-transform:uppercase;margin-bottom:1rem;color:var(--gold)}
footer ul li{margin:.5rem 0}
footer ul a:hover{color:var(--gold)}
.footer-bottom{display:flex;justify-content:space-between;gap:1rem;flex-wrap:wrap;padding-top:1.6rem;font-size:.8rem;color:rgba(246,241,234,.5)}

/* ---------- Reveal animation ---------- */
.reveal{opacity:0;transform:translateY(26px);transition:opacity .7s,transform .7s}
.reveal.in{opacity:1;transform:none}

/* ---------- Toast ---------- */
.toast{position:fixed;bottom:1.5rem;left:50%;transform:translateX(-50%) translateY(20px);background:var(--ink);color:var(--cream);padding:.9rem 1.6rem;border-radius:999px;font-weight:700;font-size:.9rem;opacity:0;pointer-events:none;transition:.3s;z-index:100}
.toast.show{opacity:1;transform:translateX(-50%)}

/* ---------- Responsive ---------- */
@media(max-width:1020px){
  .grid{grid-template-columns:repeat(3,1fr)}
  .cat-grid{grid-template-columns:repeat(2,1fr)}
  .hero{grid-template-columns:1fr;min-height:auto;padding-top:3rem}
  .hero-visual .frame{transform:none}
  .hero-visual img{height:420px}
  .hero-card{left:1rem}
  .story{grid-template-columns:1fr;gap:2.5rem}
  .product-layout{grid-template-columns:1fr;gap:2.5rem}
  .footer-grid{grid-template-columns:1fr 1fr}
}
@media(max-width:680px){
  .grid,.grid.grid-3{grid-template-columns:repeat(2,1fr)}
  .video-grid{grid-template-columns:1fr}
  .trust{grid-template-columns:1fr}
  .nav{display:none;position:absolute;top:100%;left:0;right:0;background:var(--paper);flex-direction:column;gap:0;padding:1rem 0;border-bottom:1px solid var(--line)}
  .nav.open{display:flex}
  .nav a{padding:.8rem 6vw}
  .burger{display:block}
  .header-cta{display:none}
  .display-xl{font-size:2.6rem}
  .coupon-strip{padding:1.6rem}
  .card .name{font-size:.85rem}
  .card .price{font-size:1.2rem}
}